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CTR: We understand that a higher CTR usually means a reduced CPC, but elements such as positioning, audience size, and Relevance Rating entered into playTroubleshoot understanding that all projects are limited by either target market or budget - facebook ads. Additional factors that can affect Facebook advertisement expense are: Timing: When an advertisement is launched
Target market: Who is your audience and how affordable is it to reach them. Bidding process approach: Picking bidding caps and instructions. Facebook is a remarketing engine and an amplifier of what's already helping your company. That means if you're currently driving conversions using search engine optimization, AdWords, e-mail or other electronic channels, Facebook will raise your performance.
Passion Targeting: People whose interests connect to your item. This money needs to be dedicated to sharing client stories, educating customers on problems they care around, showing how active you are in the area, and so forth.
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